Yesterday I received a HUGE package from my favorite delivery guy. TWSS.
No really, I wasn’t expecting anything so it was a real surprise when I opened up the box and saw this…
What is it? Who is it from?
There were no obvious name brands or logos so I was intrigued.
The big cardboard box it came in had an ice pack so I suspected it was edible.
I peeled open a corner and got a delicious whiff of chocolate. Ahhh! Just the kinda package I love.
The instructions inside said I had to break the egg within 12 hours. Unfortunately, the egg broke on the way to my house and I opened to box to revel a HUGE pile of chocolate and a pair of shoes!
Brooks sent me a #funfunegg with a pair of Brooks PureDrift inside!
This is the best day ever!
The shoes were covered in plastic, so they did not harm the chocolate
In addition to the shoes I now have 8lbs. of chocolate. The egg must have been MASSIVE because the pieces of chocolate are thick and huge (so many TWSS in this post).
I am picky about chocolate and don’t like the super sweet cheap milk chocolate. To my delight this chocolate is really good and tastes dark and rich! I had a small piece right away to check.
When Ben came home he had a piece and said, “This is good chocolate too!”
We are both a little worried that we now have 8 lbs of delicious chocolate to deal with.
Technically, I didn’t even have to share it with him because the nutrition profile says it is 1 serving…
Yes, that entire egg is 19,200 calories!
According to my calculations calculator – I would have to run 256 miles to burn all those calories off!!
Luckily, the potential calorie burn from the shoes will help me get there
The Brooks PureDrift is a very minimalist shoe. You have to slowly transition to a shoe like this so I did 3 easy miles in them this morning. Then, I did Jillian’s 6 Week Six Pack.
I LOVE the colors! They came with a pair of pink shoe laces too and I’ll probably switch to those soon.
*I’ll post my thoughts about this new to me type of shoe after I run for a while in them. Let me know if you have specific questions.
Breakfast was chocolate… Hey, I have 3 gallon sized baggies full of this stuff in my fridge now!
Kidding it was eggs and a flatout with nut butter and jelly.
Question: Dark Chocolate or Milk Chocolate?
I’m a dark chocolate girl all the way!
Disclaimer: I am a Brooks Run Happy Ambassador and was sent these shoes as part of the program. All opinions are my own. All chocolate in this post is mine mine mine as well.
angie says
yummy chocolate and shoes! dark chocolate!
Lindsey @ Goldilocks and the 3 Bodies says
That is the greatest piece of packaging I have ever seen. Love Brooks’ creative & clever copywriting, too!! Awesome.
I wish someone would send me shoes-that-don’t-hurt-my-heels (eternal battle) in a ginormous chocolate egg.
Blaire @ Just Been Running says
I am truly jealous of this! I saw HRG got one too and I was basically drooling on the keyboard reading y’alls posts. TMI?
I love dark chocolate and now-a-days I prefer it over milk chocolate, but I still have a lot for milk chocolate when I have a really big sweet tooth 🙂
Mendy @ Runs For Chocolate says
Oh my goodness…. “Runny egg”. I totally missed the punniness of that title with the running shoes and the egg…until now. Just now. And I read it yesterday. Oy. I need more coffee.
Super funny though! Go, you! Sorry I didn’t realize it til a day later. lol
runeatrepeat says
Ha! No one really mentioned it, so I thought everyone missed my lil joke 🙂
Kate says
I didn’t realize how big the egg was until Janae held Brooke up to it and I died laughing
runeatrepeat says
I know, it’s crazy right?!
Lindsey says
I’m loving my new brooks’ghosts- my first pair of brooks ever! I feel faster running in them. I’m jealous of your chocolate egg and Hungry Runner Girl got one too!
Sue says
Dark chocolate and can you ask Brooks to send me the same package?!?!?!
Christine @ BookishlyB says
Shoes are great, chocolate is awesome, but I DO NOT UNDERSTAND the egg thing. They’re lucky the sent the funny nutritional card, because otherwise it would be kinda gimmicky…. Maybe you should cut it up and make chocolate chunk cookies!
Lauren says
Chocolate and running shoes…what an oxymoron! 🙂
Brandi@SCRunner says
I Loooooove Dark Chocolate!
Paige @ Your Trainer Paige says
PHEW! I was worried about the shoes contaminating that chocolate. Good thinking with the plastic 😉
Nicole says
On the +, there’s a lot of protein in the serving!
MACKENZIE says
HOW DO I GET ONE OF THESE???
Karen @ Runner Girl Eats says
I hate to sound so stereotypical but…isn’t it every girls dream to get a pair of shoes literally wrapped in chocolate?! Seriously, you are the luckiest girl in the whole wide world. As far as the chocolate question goes, I’m with you, dark dark dark and it has to be good quality or it just isn’t worth it.
Katie @ KatieEnPursuit says
That egg is a serious situation as are the nutrition stats….love the packaging including the “shoe stats”! Dark all the way, milk chocolate hardly tastes good anymore. Enjoy the egg for the next 43 years!
Laura says
If you’re going to post food, why not make it look at least slightly edible? I was eating when i looked at that picture and immediately lost my appetite. Ew. ew. ew.
Katie says
Dark chocolate for the win. After being so used to dark chocolate, milk chocolate tastes nasty to me. Of course I’ll still eat it though.
Kelsea says
That is crazy to see the nutrition stats like that! Love that it was made in my home town of Portland!
mary @ minutespermile says
that is insane! and awesome. i am a huge brooks fan. i just got my second pair of pure connects and am never looking back.
Ellen @ Wannabe Health Nut says
One of the fitness editors at the mag I work for got that in the mail today, too! It was the talk of the office. So cool. I’m totally jealous. And I’m a dark chocolate girl all the way. For the health benefits, yes, but I love how the rich flavor makes it easier for me to stop at just one serving. It’s like built-in portion control. 🙂
Heather @ Run Eat Play says
Milk chocolate forever and always.
Someone needs to send me a giant chocolate egg. Maybe the Easter bunny.
Kristen L says
Oh wow! That is an exciting package to get in the mail!! I would seriously LOVE something like that to show up on my doorstep. Brooks shoes are great! These shoes look super cute, and the chocolate looks delish. Dark chocolate is my fav.
Denise P. says
I love Brooks – so cute their little nutrition facts for the shoes.
This is the first I’m hearing about the Drifts. I still have yet to be able to try anything from the Pure line – of course I need support so the Cadence is $20-30 more than the other shoes in the line. I just can’t drop over $100 for shoes right now. So I’ll have to continue to wait.
Dark chocolate – for the health benefits of course.
Deborah says
That package was full of total awesomeness! I am a dark chocolate girl, but have been known to indulge in milk chocolate from time to time.
Bethany says
I go between wanting milk or dark chocolate. Mostly I just like chococlate.
It is now a goal of mine to get a huge egg with shoes in it!!
Lisa McLaen says
Absolutely dark chocolate!! What an amazing surprise package!
Sam @ Better With Sprinkles says
Shoes and chocolate? Every woman’s dream right there.
Really, I love any and all chocolate. No discrimination here. 🙂
Tabatha Rhodes says
My new goal in life is to one day receive a pair of shoes encased in 8lbs of chocolate in the mail….milk chocolate. (Seriously though….this might be the most bizarre/hilarious/awesome thing I’ve ever read.)
Shay @ Whine Less, Breathe More says
CHOCOLATE!!!! I am sooooooooo jealous of you right now!
I used to be all about milk chocolate, but now I’m leaning more and more toward the dark side.
Kathy says
I love BROOKS…can you hook me up with a pair of running shoes? OK…I will just take some dark chocolate please. 😉
Cute shoes…but I do think I would need more heel cushion…not sure though?!
Sarah OUaL says
I find it ironic the 256 miles to burn off that chocolate is probably more than advised to put on that pair of minimalists… (I still <3 you, Brooks) ((and chocolate))
runeatrepeat says
I expected someone to say this. I bet the can take 250 miles, so it’s close.
Brennan @ Yum Run says
Oh my gosh, it is hilarious that the egg is only one serving! You know someone got a good laugh doing that.
Keep us updated on your adjustment to the minimalist shoe! And I hope you are getting excited about the marathon. Are you tapering now?
runeatrepeat says
Yep, taper time 🙂
Life's a Bowl says
That. is. absolutely. awesome! That’s 8 pounds of running fuel, just gotta snap a piece off after your lace up those sneaks!
Jackie S. says
Dark chocolate, unless we’re talking about M&M’s or Reese’s.
Brittany @Berries and Barbells says
dark chocolate! nuff said.
Nicole says
How do I become a Brooks ambassador? I just bought some Pure Flows?
Dark, definitely. With sea salt.
The Kidless Kronicles
Mary says
dark chocolate for the win! 🙂 loved all the TWSS’s haha sadly i only recently figured out what TWSS stood for (even though i’ve been saying “that’s what she said” forever). im so bad with abbreviations.
Rachelle says
How was doing the Jillian Michaels video with them?
runeatrepeat says
Slippery! I don’t think I would advise it on fake wood floors.
taylor @ liftingrevolution says
What a fun surprise! I would have been so upset to see the calorie count of the egg though, they should keep that part a secret, then I would have eaten some for breakfast.
I am a dark chocolate girl, I transitioned about 2 years ago and now dont really like milk chocolate at all. kind of like when you give up coke for a long time and then take a sip… gross.
runeatrepeat says
Great comparison with the coke thing. So true.
Abby @ Change of Pace says
What a fabulous package! And great marketing!
I’m a milk chocolate girl. But, if I don’t have any chocolate on hand, I’ll take any kind! We have super dark at our house more often since my husband is vegan. I’m adjusting!
Looking forward to hearing about the new shoes!
Caitlin @ This Bride's Joyride says
I’ve been reading for a while but not sure I’ve commented yet. 8lbs of chocolate apparently gets me to comment! What a great combo, dark chocolate and Brooks! 🙂
Meg says
You lucky duck! I’m a huge fan on my pure cadence shoes, and I’d never heard of pure drift so I went over to the brooks website to check it out… are they new and not released yet? Any idea when they’ll be for sale?
You have other brooks pure shoes, right? What are your thoughts on the minimalism of these, versus your other pairs? I like the *idea* of a minimal shoe like this, but I worry my aching knees/hips after long runs won’t like it so much. I was thinking of trying the Flow next time, since I think that has a bit more cushion than pure cadence.
Ok, enough shoe nerdiness for now. Enjoy that chocolate!
Dynamics says
Great marketing. Love the label, so Monica and now in writing. Sorry Ben. LOL I do not like chocolate. Yes, I do not. If I eat any chocolate it is milk chocolate all the way. Sees Candy is a must once a year. but again, brickle and caramel only and maybe a marshmallow with caramel on the bottom.
Stefanie says
That is one great package. Dark chocolate all the way for me.
natalie @ will jog for food says
What an awesome gift!
I LOVE LOVE LOVE me some dark chocolate 🙂
Maureen says
I am SO excited for these shoes to be released…I am having a love affair with my PureConnects and can’t wait to start mixing these in as well.
White chocolate all the way, even though it really doesn’t count as real chocolate!
Losing Lindy says
Hey I will be an instant friend..send some chocolate my way! !
runeatrepeat says
I would really send you some if it wasn’t going to melt on the way….
Em says
That is the best package ever! Love the shoes and the quirky packaging 🙂
sally says
DARK CHOCOLATE unless it’s peanut m+m’s and then i’ll be ok with the milk chocolate variety. =) Awesome delivery. Enjoy.
Jen says
I think I love Brooks even more now just for how creative and cute the nutritional detail labels were. Well played. 🙂
Becka @ simplybecka says
I love milk chocolate but I do appreciate a good piece of dark chocolate now and again. What a great marketing campaign, shoes and chocolate. Ha! Too bad your egg broke too soon. Bumm deal. Have fun with your new cool shoes.